10 Best Permanent Hair Colors: Reviews

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Do you want to make a statement with your hair color? Maybe you’ve had the same shade for years, and are ready for something new. Luckily, there are some great permanent hair dyes out there! In this article, we will talk about the 10 Best Permanent Hair Colors available on the market today. Whether you want blonde, bright red, or dark black, we have done all the research for you!

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    10 Best Permanent Hair Color Products

    1. L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color

    Our Pick

    Permanent hair dye is great, but it can be hard to find the right shade.

    Finding a permanent hair dye that works for you is tricky because every brand has different shades and tones of colors. 

    L’Oreal Paris Feria hair color gives you bold and edgy looks with its 50+ shades of permanent hair dye. This product comes in multiple tonal variations, so you can easily match your natural tone or try something new!

    This product provides you with shimmering, expressive, bold, and prismatic color with 3x highlights.

    Bleach is not required if you are using this hair color, and the best part is it comes as a complete kit that consists of color gel, developer crème, shimmer serum, extra pure dyes, shampoo, and power shimmer conditioner.

    It lasts up to 8 weeks without any touch-ups and it is free from ammonia.


    • 50+ permanent color shades
    • Enhance your hair with beautiful colors
    • Transform your hair from blah to brilliant
    • Formulated with shimmer serum
    • Affordable
    • Bleaching not required
    • Ammonia-free
    • 3x Highlights


    • Gray coverage can be improved

    2. Garnier Nutrisse Nourishing Hair Color Creme

    Nourishment Of 3 Natural Oils

    It can be hard to find a hair color that will cover your grays, but at the same time won’t damage your hair. 

    Garnier Nutrisse Nourishing Hair Color is formulated with triple fruit oils and contains no ammonia or peroxide. The non-drip formula spreads evenly and smells great!

    This product uses natural ingredients like avocado oil, grape seed oil, and shea butter to nourish while coloring. You’ll get up to 100% gray coverage with this complete hair dye kit that comes in 45+ shades of hair color for all types of hair including dark browns, reds, blondes & more!

    It is powered by color boost technology.


    • Easy to apply and smells great 
    • Non-drip color formula
    • 100% Gray Coverage
    • 100 years of pioneering and innovating in hair care
    • 45+ shades
    • Offers 100% gray coverage
    • Nourishment from 3 natural oils [avocado, olive, and shea]


    • Not for sensitive scalp

    3. Got2b Metallic Permanent Hair Color

    With Anti-Fading Effect

    Hair coloring is a big deal. It’s expensive and time-consuming. So many women are looking for ways to save money on hair coloring and are trying the do-it-yourself (DIY) approach of coloring their hair at home.

    There are lots of hair color brands out there that offer permanent dyes, but they don’t last very long and the colors aren’t as bold as you’d like them to be. You want something that will really show up in your hair! 

    Got2b has just what you’re looking for with their Metallic Permanent Hair Dye line of products!

    It is designed to bring out bright metallic hues in your hair. These shades won’t fade easily with time and will stay vivid until you decide it’s time for a new look! Plus, this product can be used on both natural and dyed hair alike.

    this hair color cream comes with an anti-fading effect to ensure that your hair will stay vibrant and colorful, for a long time.

    The kit includes – one color cream, one application bottle with developer lotion, one tube color-after treatment, one pair of gloves, and an instruction leaflet.


    • Anti-Fading effect for long-lasting hair color
    • Protect your hair right after coloring with an after treatment
    • Comes in a variety of shades
    • Affordable
    • Complete hair color kit
    • Easy to use
    • Ideal for the DIY approach to hair coloring


    • For vibrant color may need bleached hair

    4. Schwarzkopf Simply Color Permanent Hair Color

    Dermatologists Tested Formula

    Hair color is not always gentle on your strands. 

    Most of us have experienced the damaging effects of harsh hair dye. We’ve all felt that burning feeling in our eyes and scalp, or seen the damage to our beautiful locks after using a bad hair dye. 

    Schwarzkopf Hair Color is designed with natural ingredients like botanical oat milk, soy protein, and argan oil, that are kinder to your scalp.

    The simple formula of this color will leave you with healthy-looking strands and vibrant color results!

    This color is dermatologist tested and it will not irritate your skin. It does not contain ammonia, alcohol, or silicone. This gentle color won’t burn or irritate sensitive skin either! 


    • No Ammonia
    • No alcohol
    • No Silicone
    • Gentle on scalp  
    • Natural color results 
    • Made with botanical oat milk, soy protein, and argan oil


    • Gray Coverage can be improved

    5. Garnier Olia Ammonia Free Permanent Hair Color

    With 60% Natural Oils

    Don’t you hate it when your hair color fades in a few weeks and you have to spend more money on dye? 

    Many hair dyes that last long use ammonia, which can cause damage to your hair. So if you want healthy-looking locks that last longer, then Olia is the right choice for you.

    Garnier Olia uses a 60% oil blend with natural flower oils instead of ammonia so there’s no harsh smell or damaging ingredients.

    It also has 100% gray coverage and comes in 34 shades so there’s one perfect for everyone! It has an affordable price tag as well.

    This color is infused with 3 natural oils [avocado, olive, & shea oils]

    This permanent color kit is a must-have for every girl who loves changing their look without spending too much money on beauty products.

    As per 2017 Nielsen xAOC – this color delivers rich and long-lasting results, plus it is the #1 Nourishing Color Creme


    • Ammonia-free formula
    • 34 permanent shades available to meet all hair color needs
    • Avocado, olive, and shea oils for healthy-looking locks
    • 100% gray coverage
    • With 60% natural oils
    • Non-drip formula
    • 3x shiny hair
    • Bleaching not required


    • You may need 2 packs if you have long hair

    6. Revlon Colorsilk Beautiful Color Permanent Hair Color

    With 3D Color Gel Technology

    Hair color is expensive, and it’s also a pain to get in and out of the salon every time you wish to get your hair color redone.

    If you are looking for a home hair color, Revlon Colorsilk might be what you are looking for. It delivers rich, natural-looking results that last for weeks with one application.

    This product doesn’t damage or dry out your hair as traditional permanent hair dyes do. 

    Revlon Colorsilk makes getting gorgeous locks easy and affordable without all the hassle of going to a salon every time you need new color!

    The 100% gray coverage formula will leave your hair looking vibrant and attractive! Plus the 41 natural-looking shades are designed to match any woman’s unique coloring needs – regardless of age or skin tone!

    It comes with 3D Color Gel Technology that delivers natural-looking hair color from roots to tips.


    • 41 permanent shades to choose from
    • Enriched with Keratin
    • Infused with Silk Amino Acids
    • Offers 100% Gray Coverage
    • Ammonia-free
    • Affordable
    • Bleaching not required


    • Liquid Gel Consistency

    7. John Frieda Precision Foam Color

    Easy To Use

    Applying the hair color evenly can be difficult and may result in a mess.

    But not with John Frieda Precision Foam Color! It’s easy to apply with non-drip formula, making it less messy to get beautiful-looking hair. Plus, it comes with an after-color conditioner that seals in color for long-lasting richness.

    The revolutionary foam formula spreads easily into your roots and covers grey perfectly with only one application.

    This permanent color is perfect for beginners as using this is nice n easy.

    The radiant hair color kit contains everything you need for a rapid and easy coloring session, including colorant, developer, after-color conditioner, foamer, gloves, and easy-to-read instructions.


    • Long-lasting coverage
    • Fade-resistant
    • 100% grey coverage
    • Simple application
    • Comes at an affordable price
    • Doesn’t stain clothes and other surfaces
    • Ideal for inexperienced people
    • Comes with a complete hair dyeing kit
    • Great for touch-ups
    • Non-drip formula


    • It May require two applications if you want a darker shade

    8. WELLA Color Charm Permanent Liquid Hair Color

    With Liquifuse Technology

    Hair color is hard. It’s expensive, time-consuming, and can be damaging to your hair if not done properly.

    If you want vibrant, long-lasting results that are fade-resistant and easy on your hair you have to pay a professional and spend hours at the salon getting it done right.

    WELLA Hair Color comes with Liquifuse technology that makes it easy for anyone to get great looking color at home without any damage.

    This premium quality color delivers vibrant colors that last longer while still conditioning your hair with up to 60% more conditioning and up to 43% more shine compared to non-color treated strands of the same length!

    It comes with a gentle floral fragrance and is available in 68 mixable shades.


    • 68 Shades available
    • Consistent, predictable results with Liquifuse technology 
    • Long-lasting fade-resistant color
    • Gentle on hair 
    • Provides up to 60% more conditioning
    • Up to 43% more shine
    • 100% Gray coverage


    • Some blonde shades are darker than expected

    9. Naturtint Permanent Hair Color

    Vegan Friendly

    Some hair color products contain harsh chemicals that can damage your hair and even irritate your scalp.

    Naturtint is a permanent hair dye with 100% gray coverage, enriched with plant ingredients like Oleic Acid that is derived from olives to nourish and moisturize your locks. It has no ammonia or paraben, making it safe for you and the environment. Plus, it’s vegan-friendly! 

    If you’re looking for a cruelty-free alternative to chemical dyes that won’t hurt your scalp or the environment, you may try Naturtint. This product comes in 32 mixable shades so you can get just the right shade without damaging your hair!

    It provides up to 100% gray coverage and does not any Artificial Fragrance.


    • 100% gray coverage
    • 32 shades available
    • Parabens free
    • Cruelty-free
    • Vegan formula
    • No artificial fragrance
    • No heavy metals
    • No sodium Lauryl Sulfate
    • No sodium Laureth Sulfate


    • May stain any surface it touches

    10. Clairol Nice'n Easy Permanent Hair Color


    Getting professional-looking hair color at home is hard. 

    You need to choose the right products or else you’ll end up with some sort of weird shade that doesn’t look good on your skin tone.

    Clairol Nice n Easy Hair Color is the solution for women who want an easy way to get salon-quality natural-looking hair color at home.

    This product comes in a kit that includes ColorBlend Formula, ColorBlend Activator, CC Plus ColorSeal Conditioner, Expert gloves, and Instructions.

    They have a variety of shades available so that everyone can find their perfect match.

    With just one application the 100% gray coverage formula will give you permanent results without damaging your hair or scalp! Plus it lasts up to 8 weeks


    • 100% gray coverage
    • Easy to use
    • Comes with a complete kit
    • Lasts up to 8 weeks
    • Leaves hair smooth and shiny
    • Blocks external damage resulting in less hair fall


    • It has an odor


    If you have been considering changing your hair color, we hope this article has given you some great ideas. We’ve picked 10 of the best permanent colors to help make sure that whichever option you choose is perfect for you.

    For selecting color it’s important to keep in mind the tone of your skin and eye colors, as well as how often you plan on washing or changing up your look!

    Let us know which one you choose from these 10 amazing options!

    Mary Simmons

    Mary Simmons

    Hi there, My name's Mary and as someone who writes professionally on both fashion & skin care; it's clear why these would be two favorites of mine - they go hand in hand afterall 😉 But what sets me apart are my absolute love for natural beauties because their radiance shines through naturally...which has led me towards exploring more holistic ways to keep wellness going strong internally so outer appearance can also show this beautiful side too!!
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